Playground Barca

Client: adidas Group
Location: Barcelona, all over the place
Date: September 2015
Services: Idea, Concept and Execution

Nicknamed the face of the company, adidas’ Consumer Direct Division calls responsible for the company’s own retail endeavors – shops, company websites and special retail – that connect with customers directly.
In September, they descended on Barcelona for some serious face time, one of the best places on the planet to see and be seen.

Photos © Sean Mitchel-Henry