ADIDAS SMM OPENING

Welcome to the Victory Village

Client: adidas Group
Location: Berlin, Kraftwerk Rummelsburg
Date: June 2015
Services: Idea, Concept and Execution

Opening for 600 adidas sales and marketing employees in the old, dormant Rummelsburg power station: riverside hangout on the Spree river with a spectacular show in the purpose-built Victory Village. Designed and built together with Berlin club legend Kater Holzig.